Must My Aspiring Content Creator Friend Stop Exploiting Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while I’m eating. It's jarring to spot myself on her Instagram – it feels like a sudden shock.

My best friend of a decade, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it strains our relationship.

Being highly outgoing, there's a constant urge the need to record everything constantly. During meals out, her motto is, “The phone eats first,” and takes photos with the flash on, which induces embarrassment. It's unpleasant when other people see her performing for the camera – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an online personality yet, but Marielle is aspiring to become one. She creates vlogs about city life, a day in her life, and her styling career. Her content is good, I’ll give her that, but I prefer not to be involved. Sometimes I'm captured while dining, or simply tagging along. I’ll see myself on her Instagram afterwards, and it pops up like a surprise: I might be bare-faced, an awkward face or be captured while eating. It’s uncomfortable.

She also expects me to film her at inconvenient times. Often I'm in conversation to another person, or we're simply hanging out in the street. I feel like our friendship has turned into me being her unpaid videographer. She could easily hire someone if she wanted high-quality content. When I brought up my unease about the situation, she dismissed it. She’s taken me to several industry functions, which was nice, but that doesn't compensate for all the energy I invest helping her create material.

I appreciate that she has helped me with my career in design, but I don’t want our friendship to become just a ledger of exchanges. I don’t feel she's insincere or inauthentic, but at times it seems that if recording starts, we will start performing in a way that presents a favorable image for her vlog.

Her directive is, “OK, look happy!” and film me laughing with another. It’s so silly. I need her to recognize that our 10-year friendship still has limits. I enjoy being with her, but I also want to enjoy it without being filmed, altered, or shared for an viewers. I’m not a prop for her Instagram.

The Defence: The Content Creator's View

I hope Beth to see that the content we make together can get us a foot in the door.

I am passionate about creating videos. It’s not just a hobby; it’s part of who I am. Creating videos and documenting experiences online allows me to show my personality and connect with people in new ways.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your passions. I look up to people on social platforms who pull off that aesthetic of informal, self-made content creation.

Content creation is my version of engaging with life: noticing the nuances, sharing them with an viewership that values the art behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my method of sharing opportunities, giving her a chance to witness exclusive moments that could benefit her career in design too. That’s not leverage, it’s just being realistic.

I’d still take her to these events even if she didn’t help me, but I want her to see the benefits the work we make together can achieve: an opening. I know not everyone enjoys being on camera, but sometimes spontaneity is what makes content authentic. Being recorded from time to time is an inherent aspect of being my companion. I'd remove anything she asked, but she has never asked yet.

I don’t expect anybody to be my personal filmmaker, but friends help each other in minor capacities. My assumption was recording a clip here or there would be fun for her. Innovation thrives in collaboration, and having my friend around makes projects energetic and enjoyable. I never force her to participate in anything, and I would never intentionally humiliate her. But creating content jointly sometimes is part of how I record our time together.

I cherish Beth’s friendship deeply and want to avoid making videos to come between us. I’m willing to compromise: like requesting permission before filming, and avoiding angles that might make her uncomfortable.

This isn’t about control, it’s about expressing my perspective while still considering hers. Clearly making content is not a substitute for genuine friendship: it’s just part of how I experience life and I desire her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Reader Opinions

Should Marielle stop filming herself and Beth when they are out together?

There’s nothing more excruciating than having a companion point a camera at you. I understand that it's her job, but I don’t make friends come to my work. Maybe she can find influencer friends to create content with. With the dark, looming future of technology, human connections are the only thing we have – cherish them!
A respondent, 25

If you’re doing something as a career, you can’t ask your friends for help repeatedly, even if they have done it before. If Marielle loves shooting, that doesn't imply everyone around her is content. She must to respect Beth’s personal space.
Ankit, 26

She may enjoy making content and displaying her life online, but it isn't for everybody. It’s nice she has helped Beth’s career, but she must to hear what her friend desires.
Emma, 27

It seems like you care about each other, so hold on to that and ensure it’s the priority in your friendship. Foster some real experiences, where genuine feelings are preserved, not digital scrapbooks. In fact, public figures who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53

Marielle appears to be neither present nor authentic when she’s with Beth – she’s working. Each appears confused as to where the line is. The answer lies not in trying to alter one another, but in each establishing clear limits around what feels acceptable to them and determining if there is an acceptable middle ground.
Barbara, 71

Your Turn to Be the Judge

Consider this question: is Marielle exploiting their bond?

Andrew Hill
Andrew Hill

A seasoned casino strategist with over a decade of experience in online gaming and jackpot analysis.